In Poland, Google's share of the search engine market is as high as 97.7% which means that the overwhelming majority of Internet users looking for products, services or anything else you may offer use this search engine. That is why being present in it is a key factor in attracting new clients via the Internet.

Unfortunately mere presence in the Google index is not enoughbecause in reality in the search results only the first 10 positions count. These are the ones that consume over 95% of search traffic. Therefore, one of your goals is to get your listing to start appearing in the top 10 of Google. How do you achieve this?

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It is best to leave this task in the hands of professionals who know how to plan and implement an effective positioning strategy, which as a consequence of the actions taken will result in your website appearing high in search results.

Together with my SEO team, I have prepared special packages for you. Each of them has been designed to meet the needs of projects of different sizes and difficulty levels. The first effects of the campaigns are usually visible already after the first 3 months, which depends largely on the strength and activity of your competitors.

Choose the package that is right for you. If you have any doubts, please contact us. Our team of SEO engineers will conduct an initial analysis and suggest the optimal choice for your project. This is important as a wrongly chosen package may prove to be less effective and you will have to wait longer for results.

Pricing of website positioning in the Google search engine

Below is a detailed proposal of SEO action packages and their prices. The proposal of cooperation is structured in such a way as to not bind you and your company to a long-term contract. You can cancel your SEO campaign at any time, just as you can change to a higher or lower package at any time, depending on your needs and possibilities.

SEO START

company premises, low competition
497 PLN net / month
  • Positioning up to 5 phrases
  • Basic SEO audit
  • SEO optimisation of the main content of the website
  • Internal linking
  • 10 links from forums and comments / mc
  • sponsored articles
  • Monitoring of phrase positions
  • Technical optimisation of the website
  • Competitor analysis
  • Internal Content Marketing

SEO STADARD

local companies, medium competition
997 PLN net / month
  • Positioning of up to 20 phrases
  • Extended SEO audit
  • SEO optimisation of website content
  • Internal linking
  • 20 links from forums and comments / mc
  • 1 sponsored article / mc
  • Monitoring of phrase positions
  • Technical optimisation of the website
  • Competitor analysis
  • Internal Content Marketing
Popular

SEO PREMIUM

local and broad SEO, medium competition
1997 PLN net / month
  • Positioning of up to 50 phrases
  • Extended SEO audit
  • SEO optimisation of website content
  • Internal linking
  • 30 links from forums and comments
  • 5-10 sponsored articles
  • Monitoring of phrase positions
  • Technical optimisation of the website
  • Competitor analysis
  • Internal Content Marketing

SEO VIP CAMPAIGN from 2500 PLN

It is a package dedicated to websites facing large and strong competition and online shops. Fully individually developed SEO strategy taking into account the specifics of the industry, competition activity and financial capabilities of the investor. This type of campaign brings the best, long-lasting results. The minimum budget for this type of campaign is 2500 PLN net / month. The final costs are determined individually and depend on the scope and intensification of activities. As with the basic packages, there are no long-term contracts.

the prices given in the table are net prices to which VAT must be added 23%

Detailed specification of SEO packages

SEO START SEO STANDARD SEO PREMIUM
Number of positioned phrases
phrases with 2-6 segments
up to 5
up to 20
up to 50
SEO audit
Analysis of the website for errors and content optimisation
basic
extended
extended
Optimisation of page content
Based on the results of the audit
YES
YES
YES
Internal linking
Development of an internal linking strategy
YES
YES
YES
Links from forums and comments
Number of acquired links in each month of cooperation
10
20
30
Sponsored articles
Number of external articles with a link to the website in each month of cooperation
-
1
2 to 3
Optimisation of visibility on Google maps
Including optimisation of the My Business card on Google
YES
YES
YES
Monitoring the position in Google
Monthly reporting of positioning results
YES
YES
YES
Technical optimisation of the website
Performed on the basis of audits carried out
On the customer side
YES
YES
Analysis of competitors and their SEO activities
An element that contributes to a more effective SEO strategy
-
YES
YES
Internal Content Marketing - number of articles
Extension of the site each month with additional articles to increase organic traffic
-
-
1
Possibility to change phrases
You can change phrases during the positioning process
YES
YES
YES
Google Analytics and Google Search Console data analysis
We periodically analyse data collected by statistics and Google Search Console
YES
YES
YES

Additional packages to increase campaign effectiveness

Positioning can be reinforced with ePR activities by publishing additional content on social media and other sites, thus gaining not only additional high-powered backlinks but also real traffic. There are three packages available, each of which can be tailored to your individual requirements.

SEO ePR START SEO ePR STANDARD SEO ePR PREMIUM
SOCIAL MEDIA
Management of Facebook Profile
number of entries per month
4
8
12
Maintaining a Google+ or Twitter profile
number of entries per month
4
8
12
Running a You Tube Profile
number of films per month
-
1
2
CONTENT MARKETING
News articles on external websites
number of articles published per month
2
4
6
Blog/guide content
number of internal articles published per month
2
4
6
Distribution of press releases to ePR journalists
-
-
YES
Cost
the monthly budget for the package
750 PLN net
1500 PLN net
3000 PLN net

Pricing of positioning does not have to be a deterrent

The prices you see are some of the most attractive on the market considering the scope of work. It is not always the case that positioning has to cost crores. Everything depends on the industry in which you operate. That is why our packages start at 497 PLN net, to give a chance to small entrepreneurs operating on local markets where the competition is smaller and the potential for their business is high.

SEO is changing very dynamically, which consequently means that it is becoming increasingly difficult to break into high positions, and in fact only the first 10 search results count, and only they generate meaningful traffic driving sales and revenue growth. Positions outside the TOP10 are practically useless. Unfortunately, for each phrase there are only 10 places with business potential, and companies that compete for these positions are sometimes hundreds. Does this mean that you have no chance? Not at all. Take advantage of the selected package, and as part of the service you will additionally receive support from your individual SEO mentorwho, in addition to running the campaign within the selected package, will also suggest actions which, if undertaken, will result in improving the visibility of the website, strengthening its position and stabilising it.

You are not tethered

The rules of cooperation are clear and transparent. So there is no need to tie you down with a long-term contract. You decide how long you want to run the SEO campaign, what its scope will be and how much you will ultimately invest in it. In turn, a dedicated SEO specialist leading your project makes every effort to ensure that you are satisfied with the results of the cooperation. In my opinion, only this form of partnership brings the best results and satisfaction for both parties.

Frequently asked questions

Yes because you are not bound by any term contract, but after one month of SEO activities there is practically no chance that results will appear. Therefore, an SEO investment strategy planned in this way will simply be throwing money down the drain. Usually, the first effects of actions taken appear after the first 3 months of work. The following months mean further strengthening of the domain, its reputation and position for key phrases, but also long tail phrases, which as a result of the so-called "side effect" of the campaign will also gain higher positions.

Choosing the right package should be preceded by an analysis of your competition. If you operate on a local market in a city of up to 200 000 inhabitants and there are not many strong competitors in your industry then the START package is usually sufficient. On the other hand if you operate on a much more competitive market in a large agglomeration, or you want to position yourself widely throughout Poland, you should consider package STANDARD, PREMIUM or VIP. VIP package is dedicated to industries with very strong competition, as well as online shops operating in highly competitive areas. VIP package is also a service that enables international positioning.

After ordering and paying for your chosen package, your account manager will contact you within 24 hours (working days) and together you will discuss the details of the campaign and your goals.

The next step will be to audit your site for both content and technical errors. In the case of an extended audit, the current link profile and your main competition will also be analysed.

Further actions include the introduction of changes to the website indicated by the conducted audit, building a base of valuable links, content marketing and ongoing monitoring and optimisation of all key aspects related to the conducted SEO campaign.

All the actions we take are reported. Every month you will receive complete information on the work undertaken and its effects. We do not allow for the situation where, when paying for a service, you do not know what the SEO agency is doing and whether it does anything beyond sending information about the positions and issuing an invoice. This form of cooperation, although often used by us, does not take place. It is extremely important for us to build mutual relations and trust and this cannot be based on insinuations.

Yes, it is possible. Both higher and lower if there is one. The change will result in the scope of SEO activities being expanded or narrowed from the following month. It is up to you to decide how intensively the campaign will be run. From our side we will suggest specific steps, but ultimately the decision is always yours.

 

What distinguishes our offer is its flexibility. You can, for example, run an intensive SEO campaign for a while and when you achieve the desired results, change the package to a lower one in order to maintain the achieved positions and optimise costs. If you see that the website is starting to drop again, you can increase the package to intensify your efforts and make up for the losses. It works the same the other way round. Let's assume that at the beginning you do not have a bigger budget and you cannot afford intensive SEO activities, and your industry is quite competitive. So you start the START package, and at a convenient time for you, you can periodically change it to a higher one. The intensity of the campaign will vary over time, but it will all work together to your advantage.

 

It's a unique model of cooperation that gives you great freedom and the ability to plan your positioning budget.

Often, the first positive results of ongoing SEO campaigns appear after the first three months of work. Many factors influence the rate of growth. First of all, it is crucial here to choose the right SEO package to the level and quality of your competitors. If they operate intensively, then the wrong choice of package may prove ineffective, and the time needed to climb in search results will be much longer. In some cases, it may even prove impossible. 

It depends entirely on you and your capabilities. It certainly doesn't make much sense to buy a campaign for just one month, although formally it is possible. This is too short a time for the actions taken to have a chance to actually work. That is why we recommend campaigns lasting at least 6 months.

If you want quick results then we suggest that you run Google Ads campaigns in parallel, thanks to which you will very quickly start gaining clients from paid search results. If you are interested in this topic, please contact us.

Do you have any further questions?

If you have any doubts about the choice of the package or you want to ask about additional details related to the service, use the contact form or write: kontakt@jak-zrobic-strone.pl

We want you to make the right, well-informed decision for your business.

I invite you to cooperateO

Krzysztof Wojteczko